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  Thanks, to a convergence of more powerful, less expensive hardware, standardized communication protocols and innovative software, users are looking at ways of deploying mobile information system to support their employees in the field.

  Field force automation represents one of the current technology flash points. These systems have the potential for explosive growth during the next decade. This explosion will likely occur in three stages:

1. Aggressive development (occurring now)-Literally dozens of new companies have sprung up in the last twelve months to go after this market, not to mention efforts by larger companies to exploit this new market.

2. Heightened market awareness (occurring in the next twelve months)-As users become aware of the possibilities and the many new products hitting the market.

3. Rapid adoption (occurring within the next two to five years)-The need is sufficiently great that companies will make this a priority.

  Field force automation will emerge as a vital technology market-a unique and complex subset of mobile computing. The technology will affect millions of workers. System sales will total in the billions of dollars.

  Coming in May: "The Business Case for Field Force Automation", an analysis of best practices and measurable benefits of deploying field force automation in the enterprise. Contact info@shaperinsight.com to reserve your copy.

Field Force
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